Category: Insights

Hi, I’m Greg, a restaurant marketing expert at Air Platter. Back when I ran a small restaurant chain, I thought I had it all figured out. But it wasn’t until I sold the business and took a step back that I realized the real game-changer—the one thing that made all the difference between barely breaking […]

As third-party delivery apps eat into restaurant profits with high commission fees, more small restaurants are looking for ways to take control of their online orders and customer data. The right online ordering platform can help you not only save on fees but also increase your sales, enhance customer loyalty, and improve your online reputation. […]

Social media is a powerful tool for restaurants, but how do you make your posts stand out in a crowded space? We break down five proven strategies that successful restaurants are using to grow their following, engage their audience, and boost sales. From Instagram reels to TikTok trends, these tips will help you elevate your restaurant’s online presence and drive more customers through your doors.

The restaurant industry is undergoing a technological revolution. From AI-powered chatbots for customer service to contactless payment systems, we explore the top tech trends reshaping how restaurants operate. Discover how adopting these trends can improve efficiency, enhance the customer experience, and keep your restaurant competitive in an evolving market.

Google My Business is a free tool that can significantly boost your restaurant’s visibility online, but many owners aren’t using it to its full potential. We’ll show you seven actionable tips to optimize your GMB profile, improve your local search ranking, and attract more customers. From updating your hours to engaging with reviews, these simple changes can make a big impact on your restaurant’s success.